DETAILS, FICTIE EN KOSTEN PER DUIZEND (CPM)

Take, for example, the ogenblik in a mobile game where the player watches an ad between game levels. At that ogenblik gekomen, the mobile SSP runs an auction for all ofwel the advertisers interested in showing an ad to that player.Cost Versus Performance: Balancing cost with performance kan zijn key in programmatic advertising. Agencies should not